Late Thursday, as rumors swirled regarding an incident at Brown University, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Even though the network is hardly a flawless news source, her statement resonated to many. It stands as one of the broadcasters where you can find grounded and mostly dependable reporting – particularly during fast-moving events like the one developing in the vicinity of a New Hampshire storage facility.
An Uncertain Position Amid a Corporate Battle
But the news network, now four and a half decades old, finds itself in a vulnerable position as two huge media corporations compete for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has been drawn into a high-stakes game of business acquisition, instead of as a question of what benefits the news-consuming public.
“This represents another instance of the profound systemic issues with origins in many years of governmental choices,” noted Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“The narrative is crafted as a business story with influential figures as the main characters, but there is hardly any discussion of the common good,” Pickard added.
A Further Factor: Political Influence
This situation is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” foe.
Think back to the cries of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will protect him from journalistic oversight. That is a factor in why he seems to favor Paramount Skydance, which has made a hostile bid.
He has grounds to like that suitor more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Future of Further Uncertainty
It is important to note, if Netflix wins, CNN and other cable outlets would first be spun off into a standalone company. This might be a welcome development to many at the network, but it’s hardly a guarantee of stability. That structure could position CNN for yet another acquisition. It never ends.
If you ask Timothy Wu, a lot of this is illegal, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should block both deals.
“Either merger would be harmful to the country, and both should be challenged by regulators,” Wu stated.
The Fundamental Problem and a Path Forward
Regardless of the resolution regarding CNN, the underlying crisis remains.
“What we have now is a profoundly structure that undermines democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard noted. Regulatory choices – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and different policy decisions can fix it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Change is very unlikely now, but that doesn’t mean it will never happen.
Measures that strengthen independent news organizations, aid local journalism, subsidize public media, and prevent the consolidation of media power in very few hands are not only possible – they are necessary for a functioning democracy.
When it comes to media ownership, larger is not superior. And news organizations such as CNN shouldn’t be pieces in the latest merger game.